With rapid advancements in technology, devices and applications play a vital role in engaging with the customers in the most personalized manner. Communications Service Providers (CSPs) play a key role in creating innovative services for such devices, based on their deep understanding of subscriber demographics. This makes it imperative for CSPs to have a firm grip on the needs and preferences of their subscribers to be able to develop effective marketing strategies that drive results efficiently.
ISON’s device management solution provides following benefits to clients:
- Incremental revenues through highly interactive marketing campaigns
- Increased subscriber loyalty due to personalized customer experience
- Lower Total Cost of Ownership (TCO) through plug and play